All Collections
Apps and Integrations
How to use our Mailchimp integration
How to use our Mailchimp integration

Everybody loves Mailchimp! Learn how we integrated with this powerful marketing automation solution.

Updated over a week ago

Mailchimp is a powerful marketing automation tool that you can use to enhance your customer relationships and improve sales and repeat visits.


The Experiences app manages all your time-based bookings. Obviously, this is important because you can sell future events and know when people are supposed to be there. You can also trigger business offers before, during, and after your customer's booked experiences. By automating offers and communications based on when the customer consumed their experience, you can maximize marketing and upsells, among other business-critical operations.


Our integration unlocks the features of Mailchimp to some or more of the following:

  • Send out a follow-up email to your guests at a pre-determined time after their experience to get reviews or offer upsells.

    • "We hope you had a great time! Please click here to rate the experience and we'd like to offer you a 20% discount on your next experience and a 10% off coupon for any of the kitchenware bundles you used in your workshop."

    • "Thanks for coming in and taking a tour, we'd loved having you! We'd love you to do two things: 1. Tag us with #whiskytastingisfun on your socials when you post your experience photos and 2. share this booking coupon with your friends or use it yourself.

  • Add/update customers to a Mailchimp list and add booking-specific information to those customers.


Using the Mailchimp integration is intuitive and quick. You have to first create your Mailchimp account if you still need to create one (you can also do this in the process of using our Mailchimp integration by click on the "create an account" prompt).

Did this answer your question?